Sedona is one of Arizona's premier tourism, recreation, resort, retirement and art centers. Its location affords breathtaking panoramas, a mild climate, plenty of sunshine and clean, fresh air at the mouth of scenic Oak Creek Canyon and the center of the state's legendary Red Rock Country. The area is among the most visited sites in the state. The city was established in 1902 and named after the early settler Sedona Schnebly. It was incorporated in 1988. Sedona spreads across the boundaries of two north-central Arizona counties, Coconino and Yavapai. The majority of the population lives in Yavapai County.

Principal Economic Activities

Tourism forms a key part of Sedona's economic base, and more than three million people visit the area annually. Sedona is a magnet for arts, culture, galleries and diverse culinary restaurants. Sedona's arts, culture and music festivals attract talented artists and performers from all over the world. They have made Sedona a destination for visual and performing arts. Sedona has many small- and medium-sized businesses composed of the lodging, food, entertainment, lifestyle and service sectors. Sedona's unparalleled physical setting and quality of life attract entrepreneurs and other small businesses that work regionally, nationally and internationally.

Scenic Attractions

Sedona has something for everyone. It has world class resorts, small motels, quaint family-run bed and breakfast inns, fine restaurants, unique shops, diverse art galleries and spiritual and metaphysical offerings. Sedona’s mild four-season climate and high desert terrain assure year-round hiking, biking, golfing and tennis activities. Other attractions include Oak Creek Canyon, Slide Rock State Park, Red Rock State Park, Chapel of the Holy Cross, the Sedona Arts Center, Tlaquepaque and Uptown Sedona's wide array of retail shops, restaurants and lodging facilities. The Sedona area is revered for breathtaking vistas, photogenic canyons and dramatic sandstone towers that exemplify the rugged character of the West and have been featured in many motion pictures. Sedona was voted a must-visit Arizona attraction in USA Today's "10 Best Readers' Choice 2017."

Community Facilities

Sedona offers a wide range of public park amenities such as picnic ramadas, playgrounds, softball and soccer fields and courts for basketball, tennis, pickleball and volleyball. Other community facilities include a dog park, skate park, military service park, "black box" performing arts venue, splash park, community pool and a wetlands preserve to view wildlife in a natural setting. Our recently established wetlands preserve provides an incredible opportunity to view birds and other wildlife in a natural setting and is the winner of the 2013 Arizona Parks and Recreation Association's Natural Resources Award. Other amenities throughout Sedona include a community center, a library, a golf course, theaters, a historic museum, a performing arts center and state-of-the-art medical facilities.

Basic Information

Founded 1902 Incorporated 1988
Elevation 4,240 ft. Location Coconino County
      Yavapai County
Distance to major cities:
Phoenix 119 miles San Diego 462 miles
Tucson 230 miles Los Angeles 480 miles
Las Vegas 277 miles  

Population

2000 2010 2023 (est.)
Sedona 10,192 10,020 9,784
Coconino County 116,320 134,679 147,434
Yavapai County 167,517 210,899 241,173
State of Arizona 5,130,632 6,401,569 7,285,370

Office of Economic Opportunity

Arizona Dept. of Revenue & Arizona Tax Research Foundation

SALES TAX / TRANSACTION PRIVILEGE TAX

Sedona 3.00%
Coconino County 1.30%
Yavapai County 0.75%
State 5.60%

Arizona Dept. of Revenue & Arizona Tax Research Foundation

Labor Force

2000 2010 2022
Civilian Labor Force 5,541 5,353 5,173
Unemployed 218 342 211
Unemployment Rate 3.9% 6.4% 4.1%

Office of Economic Opportunity

Workforce Education Attainment

Count Share
Less than high school 507 5.6%
High school or equivalent, no college 1,783 19.7%
Some college or Associate degree 2,262 24.9%
Bachelor’s degree or advanced degree 4,519 49.8%

American Community Survey

Industry (ranked by employment)

  Count Share
Professional, scientific, & administrative services 1,001 22.1%
Education, health care & social assistance 908 20.0%
Arts, entertainment, food & recreation services 723 16.0%
Retail trade 448 9.9%
Construction 312 6.9%
Finance, insurance & real estate 290 6.4%
Other services, except public administration 290 6.4%
Transportation, warehousing, & utilities 150 3.3%
Manufacturing 130 2.9%
Public administration 124 2.7%
Wholesale trade 113 2.5%
Agriculture, forestry, fishing, hunting, & mining 23 0.5%
Information 19 0.4%

American Community Survey

This profile was prepared by the Arizona Commerce Authority in cooperation with local sources. For further information, please contact:

City of Sedona
Molly Spangler
102 Roadrunner Drive
Sedona, AZ 86336
Phone: 928-203-5117
Email: [email protected]
Website: www.sedonaaz.gov
Sustainable Economic Development
Initiative of Northern Arizona

Cory C. Runge, Director
Executive Director
616 N. Beaver St
Flagstaff, AZ 86001
Phone: 928-233-8680
Email: [email protected]
Website: www.sedinaz.org
Sedona Chamber of Commerce
P.O. Box 478
Sedona, AZ 86339
Phone: 928-204-1123
Email: [email protected]
Website: www.sedonachamber.com


Local First Arizona
407 E. Roosevelt St.
Phoenix, AZ 85004
Phone: 602-956-0909
Email: [email protected]
Website: www.localfirstaz.com
Arizona Commerce Authority
Statewide Economic Development Group
100 N. 7th Ave., Suite 400
Phoenix, AZ 85007
Phone: 602-845-1200
Email: [email protected]
Website: www.azcommerce.com



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